ZADITOR

ZADITOR EYE DROPS

BRAND CAMPAIGN

ZADITOR EYE DROPS - BRANDING CAMPAIGN

When eye allergens strike, fight back with ZADITOR Eye Drops.

See that pretty lady to the left? She used to be the face of ZADITOR Eye Drops, a brand that you probably never heard of. Needless to say, ZADITOR is actually a premium, category-leading product that relieves itchy eyes better than any other eye drop on the market. Only problem was, "it never had a brand." So we created one. It has a very unique personality and voice for this category. But unfortunately, we had to lose the lady in orange.

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